北京青年研究

网络舆情深刻地影响着大学生的精神面貌与价值追求,是大学生精神生活的重要组成部分。新时代高校网络舆情具有主题的多元性与倾向性、传播的非理性与可控性、主体的个体性与群体极化性等新特征。负面的网络舆情滋生非理性情绪,影响道德和价值判断,冲击社会主流意识形态,使得大学生精神生活陷入迷茫与无序。准确把握新时代高校网络舆情新特征,以社会主义核心价值观为引领,推进网络舆情的协同治理,有利于促进新时代大学生精神生活的健康发展。

The online public opinion impacts greatly on the spiritual appearance and pursuit of values of college and university students, and is the important part of their spiritual life. The online public opinion in colleges and universities in new era shows the new features of the pluralism and tendentiousness in topics, the non-rationality and control-ability in spreading, and the individuality and the polarization of masses in subjects. The negative online public opinion breeds non-rational emotions, influences the moral and value judgment, impacts on the social mainstream ideology, and leads the spiritual life of college and university students to confusion and disorder. It is beneficial for promoting the healthy development of spiritual life of college and university students in the new era to accurately grasp the new features of online public opinion in colleges and universities in the new era, and boost the corporate governance of online public opinion under the guidance of the socialist core values.